ASR

Friends,
For those of you who are unfamiliar with ASR let me help clarify. ASR stands for Action Sports Retailers. This is the premiere tradeshow for the Action Sports Industry that has buyers from all over the world. It's held biannually in San Diego's Convention Center. The tradeshow features the OG's (QuikSilver, Volcom) of the Action Sports Industry and all the up and coming companies (Bien) trying to carve a niche in the market. Well, Bien is going to ASR!! We got a booth space and we are looking to kill it.. The booth space number is #2309. Wish us luck and if you're in the area hit me up for some after party action..It's going to be a lot of work but with the help of our sales team and designers, we should be in a good position..

Take care my friends

Paul
"It's All Bien"

Simplicity..

I am one who is into the very small and very detailed things in life. A fragrance, a sound, a random act of kindness and all other little delicate things that go unnoticed on a daily basis. For example, when you are with your girl or guy, enjoying eachothers company and embracing one another, there is someone outthere whose heart is ripped into pieces. In these moments, I think of those less fortunate and it makes me embrace that MOMENT even more. We will NEVER get back that moment back..EVER...Why not embrace the moment and get every thing you can out of it? Why be all bitter about life? Remember our lives are not our own, it involves everysingle person who loves and cares about You. Without them Life may not be worth it.. We owe those who love us alot more than to be self centered..Live selflessly and enjoy the many things that will mold you into who you are..

-Paul
"It's all Bien"

Intro. Duck Shin

My name is Paul and I own Bien. I started this company about 2years ago in Duarte Ca (at my old pad). I came up with the idea of Bien with the help of the inspiration of my buds. My friends are a very rare breed of humans. Highly eduacted in school and street knowledge, avid surfers/skaters/snowboarders, heavily rooted in ALL music, gifted artists, film makers/animators and the most loyal suckas ever!!. My friends gave me the confidence to seek help in every area and to form a company that represents each and every area of the extreme sports industry. Thus, Bien was born !!! Bien is an apparel company with a sister company called Bien Records. We have successfully hosted many Music Events throughout Los Angeles,Orange and San Diego Counties. We have even hosted our own Skate competition!! Bien is proud of the progress it has made but not nearly satisfied. Stay tuned for more info and updates. NEW Catalog out soon!!!!!!

-Paul Harter
Bien Industries
"It's all Bien"